James joined Annalect to build up data product, technology, and privacy capabilities in EMEA. With the subsequent development of Omni he now focusses on integration of Omni in the wider martech space, and our EMEA strategy for data privacy, ethics, and risk.
Prior to Omnicom, he was a startup CTO, in the art, journalism, and adtech spaces. Within adtech has he built a number of systems including Tangozebra’s agency and rich media platform, acquired by DoubleClick and living on in spirit as the Studio creative toolkit within Google’s DV360.
James has also run an improvised theatre company, and co-wrote a book on the Edinburgh Festival Fringe. He lives in London, close to the meridian.