Category Archives: AI

Transformational Ideas Vol. 2 - An Omnicom Media Group Report

Omnicom Media Group, of which we’re part, has released Transformational Ideas Vol. 2, a quarterly report developed to inform strategic decision-making and long-term marketing success. Drawing on expertise from across Omnicom Media Group, it showcases fresh thinking on AI, commerce, connected experiences, and more. Download Report Omni, our open operating…

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Annalect asks - Lauren Walker - Deepak Shukla

Lauren Walker, our Chief Client Solutions Officer, recently had the pleasure of joining Deepak Shukla, Senior Data & AI Sales Specialist at AWS, at the Marketing Leaders Summit in London to discuss all things AI. Here, they continue that conversation. Lauren Walker: What tradeoffs, if any, should advertisers be considering…

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Transformational Ideas Vol. 1

Omnicom Media Group (OMG), of which we’re part, has released its first issue of Transformational Ideas, a quarterly report developed to inform strategic decision-making and long-term marketing success. Drawing on expertise from across OMG, it showcases fresh thinking on AI, commerce, connected experiences, and more. Download Report James Aylett, our…

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